The Story

Ella Noon is a sleepwear brand created to bring comfort and elegance to the quiet moments of everyday life. Designed for women who value both style and rest, it celebrates slow mornings, cozy evenings, and everything in between. With a focus on quality fabrics, timeless silhouettes, and thoughtful details, Ella Noon transforms the act of rest into something beautifully intentional.

THE SOLUTION

The goal was to design a brand identity that feels as soft and refined as the products themselves. The visual direction combines minimalism with warmth, reflecting the brand’s modern yet comforting spirit.

A neutral color palette paired with elegant typography creates a sense of calm and sophistication, while subtle details in the logo design add a touch of femininity. The result is a cohesive, elevated brand that embodies quiet confidence and effortless style, inviting you to slow down, unwind, and feel beautifully at ease.

The Scope

Brand Identity, Packaging Design